HOW IS ZUKI DIFFERENT FROM OTHER AGENCIES?
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WHAT EXPERIENCE DOES ZUKI HAVE?
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IS ZUKI A LOCAL OR NATIONAL AGENCY?
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CAN I JUST DO AN A LA CARTE MARKETING PLAN - WHERE I JUST PICK WHAT I WANT AS IÂ GO?
You CAN do a la carte marketing, but it isn’t in your best interest. Without a strategic plan for how all your moving parts work together, you aren’t likely to see results. Just like a basketball team works best with a game plan so that each player knows their role in winning the game, your marketing will work best with a game plan too.
SO FOR SOCIAL MEDIA - DOES THAT JUST MEANÂ FACEBOOK?
In short, no. Rarely will social media just mean Facebook. Which social media platforms you should engage on depends on your business. Most B2B companies benefit from posting and engaging with users on Facebook, Twitter, LinkedIn, and Google+. Other platforms to consider, depending on your business, could be Pinterest, Instagram, Vine, Flickr and the list goes on.
HOW DO YOU WRITE FOR SO MANY DIFFERENTÂ INDUSTRIES?
We are able to write for different industries by conducting Subject Matter Expert interviews, using members from your company. Your employees know your company and industry best so why not leverage that information for your own marketing?
Additionally, we select writers that have knowledge in your industry so they are able to communicate the information your Subject Matter Experts share.
COULDN’T I JUST DO THIS MYSELF?
Of course hiring marketers internally is an option that many companies use. The benefit to hiring an inbound marketing agency like us is that we have experience doing inbound marketing and you’d have a team of us working together on each client.
CAN YOU PRINT MY PACKAGE?
While we are not a printer, we can help get your package printed. Even in low quantities most times. We do have the experience to guide you in the right direction, and help make early decisions to keep it cost efficient.
MY PRODUCT IS SHELVED NEXT TO MANY LARGER BRANDS, HOW DO I MAKE IT STAND OUT?
Competitive merchandising is critical to sales. We’ll help you thoroughly analyze your retail environment and develop unique packaging solutions that speak directly to your customer’s needs and outline immediate product benefits – the best way to sell any kind of product.
CAN YOU CREATE OTHER MARKETING MATERIALS TO WORK WITH MY PACKAGING?
Everything related to your product we can create for you. Websites, ecommerce websites, point of purchase displays, sell sheets, brochures, catalogs, trade show collateral, and web marketing. We’ll help you build a strong and successful brand look across all your product marketing materials.